Aim

Empower young people across the UK to be creators, not simply consumers of digital technologies.

Strategy

Work with a consortium of partners including Nesta, Nominet Trust and Mozilla to showcase the incredible work of the maker grassroots community and mobilise youth audiences to co-create digital maker content to drive awareness.

Result

Increased social following by 300%.
Unique visitors up by 40%.
Online coverage across youth platforms and national press.